Fashion & Textile Design

Mohammad Anas Wahaj | 17 sep 2016

Researchers from Stanford University [Po-Chun Hsu, Alex Y. Song, Peter B. Catrysse, Chong Liu, Yucan Peng, Jin Xie, Shanhui Fan, Yi Cui] have developed a low-cost, plastic-based textile that, when woven into clothing, has the ability to keep the body cool more efficiently as compared to the natural or synthetic fabrics that are used today. The research was published in journal 'Science' titled, 'Radiative human body cooling by nanoporous polyethylene textile'. According to Prof. Yi Cui of Materials Science and Engineering, 'If you can cool the person rather than the building where they work or live, that will save energy.' The new material cools by letting perspiration evaporate through it, as fabrics normally do. But the other most innovative characteristic of the material's cooling mechanism is that it allows heat that the body emits as infrared radiation to pass through the plastic textile. Prof. Shanhui Fan of Electrical Engineering says, '40-60% of our body heat is dissipated as infrared radiation when we are sitting in an office. But until now there has been little or no research on designing the thermal radiation characteristics of textiles.' Researchers engineered the cooling material by blending nanotechnology photonics and chemistry to give polyethylene, the material used as kitchen wrap, a number of characteristics desirable in clothing material. It allows thermal radiation, air and water vapor to pass right through, and it is opaque to visible light. Prof. Cui says, 'If you want to make a textile, you have to be able to make huge volumes inexpensively.' According to Prof. Fan, 'This research opens up new avenues of inquiry to cool or heat things, passively, without the use of outside energy, by tuning materials to dissipate or trap infrared radiation.' Read on...

Stanford News: Stanford engineers develop a plastic clothing material that cools the skin
Author: Tom Abate

Mohammad Anas Wahaj | 23 feb 2016

As digital get seamlessly interwoven into the fabric of life, it will not remain anything extraordinary. In future, advancements in digital technologies will converge to enhance physical experiences that involve our bodies, feelings, emotions, actions and reactions. Auro Trini Castelli, Chief Strategy & Innovation Officer at gyro, explains how the 'Physical Revolution' will be driven by the following five trends - (1) Sensors will be the new devices (Virtual Reality; Motion and Gesture Recognition Technologies; Haptic Technology). (2) Surfaces will be the new screens (Interactive digital screens on walls, floors, ceilings, walkways etc). (3) Smart cities will make us smart citizens (Interactive city systems and digital environments). (4) Only meaningful interactions will survive (Well-integrated interfaces that get activated when required; Focus on human experience). (5) The world will be printed (3D printing for mass customization; Laser cutting; Computer modeling). In this experiential world, architects, designers, engineers, technologists, marketers, advertisers etc have to increasingly think and create with focus on providing solutions that appeal to all five human senses. The success will depend on how invisibly the digital will become part of the physical and improves every aspect of human interactions and experiences. Read on...

AdvertisingAge: The New Revolution Will Be Physical, Not Digital
Author: Auro Trini Castelli

Mohammad Anas Wahaj | 31 jan 2016

Good designers often seek a balance between comfort and fashion while designing their clothes. They design to improve human lives. For most people jeans provide comfort and also fulfil their fashion quotient. Professor Elazer Edelman, a cardiologist and director of Harvard-MIT Biomedical Engineering Center, is going a step further and utilizing scientific approach to create 'FYT Jeans', that are designed for health and comfort. These jeans, developed in collaboration with designers from Portugal, are particularly suited for people who sit for long hours, like office workers. Initially the project was targeted for wheelchair dependent people, to provide them safe clothes. According to Prof. Edelman, 'There are a variety of modifications to the design around the knee...The zipper on the back is a very important and innovative design.' FYT Jeans don't bunch up behind the knee. He further adds, 'It's extra material, extra pressure. It's uncomfortable and it can actually be unsafe. It's everything from a little irritation to when people have diabetes or poor circulation, developing sores that never heal.' While explaining the future of healthy clothings, he says, 'You could certainly embed all kinds of sensors in them, and you could even give something, or embed something that was itself therapeutic.' Read on...

CBS Local: MIT Professor Designing Jeans Made For Sitting
Author: Kathryn Hauser

Mohammad Anas Wahaj | 29 nov 2015

The fast-paced world of fashion and related consumption leads to generation of large amount of waste that leaves a substantial ecological footprint. According to the nonprofit GrowNYC, in the city of New York the average person throws out 46 pounds of clothings and textiles every year (totals 193000 tons for NY). While Council for Textile Recycling found that US generates 25 billion pounds of textile waste per year (82 pounds per person) and estimates that it will increase to 35.4 billion pounds by 2019. But only about 4 billion pounds (15%) gets donated and recycled and the remaining reaches landfills, contributing 5.2% to all trash generated in US. Elizabeth Cline, author of the book "Overdressed: The Shockingly High Price of Cheap Fashion", says 'There is so much waste being created and that has changed really dramatically in the last 15 years with the rise of fast fashion and disposable consumption.' Adam Baruchowitz, CEO of Wearable Collections, which coordinates textile recycling in partnership with GrowNYC, acknowledges the increasing rise in textile waste. While Nate Herman, VP of international trade at American Apparel and Footwear Association, have a contrarian view and explains 'People are actually buying less than they did 10 years. While there has been a lot of press about [wastefulness], the numbers don't bear that out.' But he acknowledges that the industry is trying to effectively handle the clothing's end-of-life issues. Some companies provide small credit to consumers who trade-in used garments, while others donate used clothings to charities. Some companies provide support and contribute to the recycle programs where used textiles end up in producing materials used in other industries like insulation in buildings. Moreover, there are a number of startups that are working to give a second life to used clothings. A small number of fashion companies are also incorporating recycled materials in their new line of clothings. Eco-friendly strategies are considered costly by the industry. According to Jill Dumain, director of environmental strategy at Patagonia, 'It's an industry-wide dilemma, for sure, on how do we do something at scale that the industry can participate in...The end result is that you have smaller-scale production that ends up to be more expensive.' She suggests that awareness about recycling is necessary and at the same time there need to be a thinking among consumers not to treat clothes like a cheap disposable item. Slow fashion might be the way forward. She further explains, 'I do think consumption is a big part. People need to learn how to buy less and companies need to learn how to be profitable in selling less.' Read on...

CBS News: Is the fast fashion industry ready to change its wasteful ways?
Author: Michael Casey

Mohammad Anas Wahaj | 27 may 2015

Staying close to the customer and fulfil his needs and wants has been the mantra of successful brands and businesses. Technology has brought the customer even closer and given brands the opportunity to better understand and analyze the customer behavior and focus strategies to satisfy him/her. Considering the highly competitive and fast paced world of fashion and luxury, established luxury brands need to think like disrupters by putting customers at the center of their strategies. Disrupters focus on 'jobs to be done' in the present. Clayton Christensen's disrupter framework focuses on consumers' social, emotional or functional problem, and turns business into its solution. This framework makes innovation independent of the latest technology or the hottest new gadget and firmly relies on human behavior. Thinking about customers and their behavior patterns provide brands insights into the future. Understanding the next generation of customers and removing friction from their brand experience with a well thought out solution will hold the key for the brand's survival. Following are four ways established luxury brands can succeed by staying close to the customer - (1) Create a seamless path from inspiration to purchase. (2) Make your brand narrative attainable, intuitive and immersive. (3) Evoke in your customers the feeling of belonging and being special. (4) Serve and reward. Read on...

AdAge: Luxury Brands Must Innovate or Die in the Digital Age
Author: Ana Andjelic

Mohammad Anas Wahaj | 03 jan 2014

Wearable technologies are finding prominence in the human-centered technology ecoystem with devices like smart watches, smart glasses, smart textiles etc. The article provides an interview with Oliver Stokes from PDD, a design consulting firm, where he explains the current and future prospects for the wearable and embedded devices. He mentions that more advancements are required in wearable technologies so that they blend seemlessly in human ecosystem without specifically affecting their body language and social behavior. Moreover healthcare is one of the areas where these technologies will get early adoption. Smart textiles, in addition to healthcare and fitness, may find use in fashion clothings where they can change color and patterns providing them more versatility or they can be used in cars for shape and color variations and changes. Considering the present research advancements, smart textiles will find commercial use in 5 years. Read on...

Shiny Shiny: Forget smart watches, are smart textiles and implants the future?
Author: Ashley Norris

Mohammad Anas Wahaj | 07 dec 2013

The world of fashion is evolving with advancement in materials technology and functionality in clothing and garment design. The latest trends in Japanese fashion industry include - Inspired by the emergency blankets used in disaster sites and space outfits, foil like material is used to design sporty urban suits that are light and retain heat, for windy and extreme cold weather conditions; Odor free undergarments and dresses made from highly porous ceramic particles woven into the material absorb and trap bad odor and then metal ions break down the odor causing elements. Another deodorizing nanotechnology based fabric material is permeated with solvent that neutralizes bad odor ammonia; Use of tiny magnets in undergarments to help women suffering from stiff shoulder and back pain. Read on...

The Asahi Shimbun: Latest fashion is smart and high-tech
Author: Kotaro Nakajima, Yuki Ogawa

Mohammad Anas Wahaj | 14 aug 2013

Both retailers and consumers are finding value out of the 'Fast Fashion' trends even though the manufacturing units churning out these items have critical issues related to safety conditions and employee protection. Fast fashion is a concept of selling inexpensive copies of the designer garments within the weeks of the original's debut in the market. It's basically making the latest fashion available to the mass consumers. Retailers are trying to improve the conditions of manufacturing facilities, often situated in developing countries, by signing contracts with them to ensure worker safety and other related issues. Even though consumers are now aware of the plight of the employees in these units because of the news media but this is not translating into their buying behavior for the trendy fashion. Consumers are still finding it advantageous in many ways. While labor activists expect more concern and proactive actions from consumers for bringing out change in current practices of the global garment industry. Read on...

The Washington Post: Cheap, trendy 'fast fashion' in demand, despite factory dangers
Author: Cara Kelly

Mohammad Anas Wahaj | 27 jun 2013

According to an Indian fashion designer, Gautam Gupta, the fashion industry is witnessing a shift towards textile design. Earlier the design was mostly focused on the designing of the end product. Considering that India has a rich history of textiles current phase of innovation in textiles is a positive sign for the industry. Another transformation is happening on the education side of the fashion with new courses and concepts finding acceptance in institutes. Instead of aping other countries, India has to create and develop its own niche and differentiate itself in the global fashion industry to remain relevant. Read on...

Deccan Chronicle: Fashion today is not just about designing alone
Author: Gautam Gupta

Mohammad Anas Wahaj | 10 jun 2013

Team of researchers at Philippines Textile Research Institute (PTRI) have utilized the natural phenomenon 'Lotus Effect', the ability to repel water by lotus leaves without wetting it, to develop water-proof textile material. This effect, visible on leaves, insects and birds, is a result of numerous tiny waxy spikes on their surface that causes extreme water shedding. Scientists used silver to provide the fabric with water repellant properties. Silver nano particles are utilized in garments, beddings, pillows etc due to their anti-microbial properties. Nanofinishing that provides nano-sized coating on the textile keeps the softness and breathability of the textile intact. The fabric with this water repellant and anti-bacterial property can find applications in outdoor garments and packaging. Read on...

Business Mirror: Mimicking nature's waterproof technology
Author: Jennifer Lonoff Schiff

Latest             ⊲ Newer Posts             Design Entrepreneurship             Older Posts ⚬             Last