May 2025

Mohammad Anas Wahaj | 22 may 2025

Graphic design is a tool that showcases brand strategy through visual elements. It shapes perception, builds trust and drives engagement. Rise in the use of artificial intelligence (AI) is reshaping design process, giving new meaning to human creativity and emotional storytelling. 14 Forbes Council members suggest ways for brands to stand out and connect more deeply with audiences in 2025 - (1) Oksana Matviichuk, OM Strategic Forecasting: Embrace Natural And Consistent Brand Aesthetics. (2) Datari Ladejo, Fernhill Digital Consulting: Bring Back Retro Fonts And Color Palettes. (3) Tyler Back, Mitosis: Design With Authenticity And Intention. (4) Bernard May, National Positions: Use Simple, Direct Graphics To Stand Out. (5) Austin Irabor, NETFLY: Play With 'Fake' Hyperrealism And Visual Escapism. (6) Katie Meyer, MoonLab Productions: Highlight The Human Touch With Handcrafted Elements. (7) Goran Paun, ArtVersion: Use Typography To Express Your Brand Voice. (8) Shane Savage, PATHOS: Embrace Raw, Imperfect Aesthetics. (9) Shanna Apitz, Hunt Adkins: Design To Provoke Deep, Powerful Emotion. (10) Christy Saia-Owenby, MOXY Company: Tap Into Culture With Story-Driven Visuals. (11) Boris Dzhingarov, ESBO Ltd: Align Bold Minimalism With SEO Best Practices. (12) Amy Packard Berry, Sparkpr: Combine Collage With AI For Modern Nostalgia. (13) Robert Nikic, Why Unified: Dive Into Color Psychology To Drive Deeper Engagement. (14) Vaibhav Kakkar, Digital Web Solutions: Enhance User Experience With Microinteractions. Read on...

Forbes: How To Stand Out: 14 Ways Brands Can Use Current Graphic Design Trends
Author: NA