October 2016

Mohammad Anas Wahaj | 31 oct 2016

45% of increase in jobs has been recorded in the creative economy since 1997 and it made upto 2.6 million jobs in total. Web design demands creativity, attention to detail, and practice. To observe and understand the work of successful designers and learn from it can help budding designers to master the art of web design. Here are some ways to enhance web design skills - (1) Avoid slideshows and carousels: They provide more information than what visitors can absorb; Offer a concise value proposition, particularly on homepage; Provide meaningful and relevant content. (2) Simplify the navigation through your design: Complex website with too many options can be counterproductive; Uncrowd your sidebar and header; Minimize dropdown menus; Be mobile-friendly. (3) Use a sketchbook: Assists during brainstorming and helps to organize design process better. (4) Try the squint test: Continuous staring at screen harms visions, take a break and view the design with partially closed eyes. Squint few times, and the prominent aspects of the design will be clearly visible; Provides clarity on website's focal points and sections that are to be highlighted. (5) Black, white and gray should be your starting point: Beginning with shades of gray and then adding colors helps to create a website that lets user focus on the crucial aspects of the site; Also helps to prevent from overdesigning a page. Moreover, technology facilitates creativity and helps design better websites through following ways - Seamless integration; Breaking down barriers; Creative alliances; Informational accessiblity; Advanced graphic tools; Expert feedback; Low cost of failure; Massive marketing platform; Adapt to survive; Percolation of creativity. Read on...

Business 2 Community: 5 Ways Web Designers Can Create Amazing Websites
Author: Amy Hayes

Mohammad Anas Wahaj | 26 oct 2016

Design is critical for national and industrial competitiveness. Prof. Sanjay Dhande, former director of IIT-Kanpur and chief mentor of design-centered Avantika University, explains the value of design in India's competitiveness for manufacturing and service industries, analyzes the evolution of design education and suggests how India can further develop design education to impart skills and training, and nurture creative talent that keeps it at the cutting edge of innovation and design. He says, 'By incorporating design, which by and large shapes our ideas better is inherent in our every act. We design, we create experiences to make the life of individuals more comfortable, information readily available, work more efficient, spaces more convivial, and in turn making peoples' life more meaningful...The government of India has initiated a consultee approach with industry and designers to develop the broad contours for a combined vision towards a design enabled Indian industry.' National Institute of Design was first setup in 1961 by Government of India based on the report on design education developed by American industrial designer duo Charles Eames and his wife Ray Eames. Since then, to fulfil the demand of growing design professionals, number of institutes have come into existence over the years, giving rise to a thriving design ecosystem. But to maintain high quality of design education is an obvious challenge. According to Prof. Dhande, 'Though with a faster-changing world even the standards in design education are very high. And the question remains around how can we remove the loopholes and sustain a high-quality education from a conventional structure?...There is a growing need to eradicate the redundancies in the traditional course curriculum. A strategic streamlining of the education structure which offers practice exposure encourages focussed learning is much required.' He suggests continously evolving and innovation directed approach to design education, starting with admission process, practical learning, quest for right faculty, learning environment and a specialization focus. He concludes, 'Innovation is essential to be able to adapt to, for creating that difference in Indian design education to help students work better in unpredictable market conditions and intense global competition. Incremental improvements by themselves will not do and hence the listed points will help address improve the quality of design training in India.' Read on...

Your Story: How to impart quality design education in India
Author: Sanjay Dhande