Charity & Philanthropy

Mohammad Anas Wahaj | 31 aug 2024

One of the most critical challenge that nonprofits face is effective and efficient allocation of their limited funds towards their various activities. According to the research study, 'Allocation of Nonprofit Funds Among Program, Fundraising, and Administration' (Authors: Telesilla O. Kotsi of The Ohio State University; Arian Aflaki of University of Pittsburgh; Goker Aydin of Johns Hopkins University; Alfonso J. Pedraza-Martinez of University of Notre Dame), published in Manufacturing & Service Operations Management (2023), 'U.S. nonprofits declare three types of expenses in their IRS 990 forms: program spending to meet beneficiaries' needs; fundraising spending to raise donations; and administration spending to build and maintain capacity. Charity watchdogs, however, expect nonprofits to prioritize program spending over other categories. We study when such expectations may lead to the 'starvation cycle' or underspending on administration and fundraising.' Researchers have developed a mathematical model that can guide nonprofits to prioritize and optimize spending for present and future success. Capacity, that consists of organization's resources such as infrastructure, equipment, staff etc, is crucial and is related to the administrative costs. Researchers found that striking a right balance on allocating funds for program costs depends on the nonprofit's existing capacity. Early stage nonprofits need to spend more on adminstrative costs to build solid foundation and long-term resilience. When some capacity is build then emphasis should shift to fundraising. Researchers explain, 'That approach allows them to gather the funding necessary to maximize their existing capabilities. Importantly, the share of spending for administration or fundraising should align with the organization's anticipated future needs.' Big established donors are now classifying percentage of their grants to adminstrative costs and recognize the need for better managed organization for long-term success. Nonprofit rating organizations are also broadening their criteria to look at an organization's overall well-being and impact, and not just on their minimizing spending on administration and fundraising. Read on...

The Conversation: Nonprofits can become more resilient by spending more on fundraising and admin - new research
Authors: Telesilla Kotsi, Alfonso J. Pedraza Martinez

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Mohammad Anas Wahaj | 24 jun 2024

According to a 2018 HelpAge India report, about 25% of senior citizens in urban India face abuse. Rising cases of elderly abuse and abandonment are a cause of serious concern for Indian social fabric. Even though governmental policies and many nonprofits are working to curb it but challenges remain. Dr. Rajkumaar and Srujana founded Joy Foundation in 2006 in Hyderabad (India) with focus on rural health and road accident healthcare, especially for elderly. The organization also founded an old age home for abandoned seniors. Dr. Rajkumaar, who also runs two hospitals, says, 'The burden of health and care often falls on the wife and children, causing a rift between breadwinners and senior citizens. While I can't fully blame the breadwinners, as supporting a family is challenging, this is where we step in. For me, it's not a big expense, but for them, it's a big relief.' Read on...

The New Indian Express: Spreading hope for elderly people
Author: Anshika Aggarwal

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Mohammad Anas Wahaj | 28 apr 2024

According to the report, 'Grounded in Tradition, Looking to the Future: Understanding Next-Generation Philanthropy in the Middle East', conducted by the Pearl Initiative, the Zovighian Partnership, and the Bill & Melinda Gates Foundation, and based on a survey of 80 emerging and established philanthropists based in Gulf Cooperation Council (GCC) countries, the Levant, and Egypt, points out the inclination of younger philanthropists towards individual-driven giving and a shift away from traditional family foundations. HIGHLIGHTS OF THE REPORT - Nearly 60% of respondents believe direct funding is the most effective strategy; Over 45% are embracing non-traditional methods like impact investing, microlending, and donor-advised funds; Female philanthropists are more likely to invest in initiatives supporting women and girls, potentially leading to a rise in efforts promoting female economic inclusion; 65% of respondents believe in the positive impact of philanthropy in the Middle East over the next five years. Badr Jafar, Founder of the Pearl Initiative and CEO of Crescent Enterprises, says, 'Data and research are crucial for enhancing philanthropic impact. This is especially true as the next generation transforms the practice by demanding more hands-on involvement and prioritizing accountability.' Lynn Zovighian, Founder of the Zovighian Partnership, says, 'Delivering this first-time research was crucial for our philanthropic community,' Read on...

Daily News Egypt: Next-generation philanthropy in MENA: Shift towards individualized giving
Author: NA

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Mohammad Anas Wahaj | 09 nov 2023

According to the recent report by Great Place to Work India, nonprofit sector in India have 45% women in its workforce which is 24% higher than the other industries. The survey highlighted on average NGOs work across 13 locations, with 323 individuals and 97% of them working full time. The report finds that 80% of NGOs in India primarily focus their efforts on promoting quality education, ensuring good health and well-being, and working towards eradicating poverty. Yeshasvini Ramaswamy, CEO of Great Place To Work India, says, 'Over the years, we've witnessed incredible achievements in initiatives like Polio eradication and the Aanganwadi initiative by the Government of India, which have positively impacted the lives of millions.' According to the NGO Darpan Portal, top states based on number of NGOs are - Uttar Pradesh (15%); Maharashtra (14%); Delhi (8%); West Bengal (7%). Moreover, 94% of NGO employees expressed deep satisfaction with their organisations' societal contributions. Read on...

Zee Business: Indian NGOs employ 45% women, 24% more than other industries: Report
Author: NA

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Mohammad Anas Wahaj | 27 aug 2023

The survey of more than 1000 nonprofit CEOs and 100+ funders on the state of US volunteer engagement by Do Good Institute (School of Public Policy, University of Maryland) and partially funded by the Initiative for Strategic Volunteer Engagement, found that even though volunteers are the lifeline for nonprofits and more so during and after the pandemic as they struggle with increased demand, limited resources and reduced staffing, but those volunteers are now harder to engage. HIGHLIGHTS OF THE SURVEY - 64.4% of nonprofits reported an increase in demand for their organizational services in 2022; 51.1% expanded their delivery of services, and 48.5% boosted staff workloads to help meet demand; 28.7% of nonprofits are operating with less funding and paid staff than they had before the pandemic; 46.8% of CEOs say that recruiting sufficient volunteers is a big problem for their organizations; Many nonprofits reported they were retaining very few volunteers, and their volunteers were doing less; Nonprofits seem more convinced of the benefits of volunteer engagement (Volunteers allow the organization to provide more detailed attention to the people served ballooned from 37% in 2019 to 65.6% in 2022. Volunteers increase the organization’s return on resource investments increased from 43%to 68.4% over the same time); There is a gap between funders and nonprofits on both the value and challenges surrounding strategic volunteerism (72.2% of nonprofit leaders and only 25.2% of funders felt that volunteers improve the quality of services or programs. 65.6% of nonprofit leaders and ony 29.3% of funders report volunteers provide more detailed attention to people served). Nathan Dietz, researcher at the Do Good Institute and School of Public Policy at UMD, says, 'This gap in funding and staffing makes volunteers even more important for many mission-driven organizations. Nonprofits will likely face staff burnout or service delivery issues if this continues...' Prof. Robert Grimm, director of Do Good Institute, says, 'While nonprofits are putting more effort behind engaging volunteers today, they are experiencing the triple whammy of greater demand for their services, fewer volunteers and few funders with a track record of supporting volunteering, These troubling trends must be reversed.' Jeffrey Glebocki and Betsy McFarland, co-directors of the Initiative for Strategic Volunteer Engagement, say, 'This research will be used to spark a national conversation for greater philanthropic investment in strategic volunteer engagement - and to equip more nonprofits to embrace strategic volunteer engagement for greater impact.' Read on...

Maryland Today (UMD): New Research Reveals Nonprofit Volunteers More Valued Than Ever, But Scarce
Author: Kaitlin Ahmad

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Mohammad Anas Wahaj | 30 may 2023

Collaborations between philanthropic community (nonprofits, NGOs, social enterprises etc) and science & technology leaders and organizations can help solve some pressing problems that world is facing like hunger, poverty, disceases, climate change etc. Here are four ways this collaboration is trying to bring necessary change - (1) Fighting 'Legacy' Diseases in Low- and Middle-Income Countries: Example - Bill and Melinda Gates Medical Research Institute (Gates MRI) recently partnered with Calibr, a division of Scripps Research, to study and potentially commercialize a compound that may improve upon current TB treatments. (2) Recruiting Gamers to Advance Medicine: Example - Scientists at Dotmatics, an R&D software development firm that partners with research universities like MIT and the University of Oxford, worked with gaming companies to develop an online video game that recruited thousands of willing 'citizen scientists' to analyze cellular-level changes in patients with COVID-19 and other diseases of the immune system. This took just days instead of weeks and provided reams of data that will be used to make softwares work even faster in future. (3) Growing Sustainable Food Solutions: Example - Good Food Institute (GFI) in partnership with alternative protein developers like Fishtown Seafood and UPSIDE Foods and many others, is working to commercialize and scale cultivated or plant-based meat products and as a result reduce global greenhouse emissions related to agricultural activities and meat production. (4) Electrifying Transportation in Latin America: Example - The Green Climate Fund, a major funder of low-carbon solutions, is partnering with local governments and other stakeholders across Latin America in a large-scale effort to speed the region's transition to EVs (Electric Vehicles). Read on...

Forbes: 4 Ways Technology And Philanthropy Are Supporting Innovation
Author: Serenity Gibbons

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Mohammad Anas Wahaj | 31 dec 2022

Technology brings out innovative ways for nonprofits to raise funds. Online tools add a new layer to the fundraising mechanism and expands the reach to vast pool of potential donors. As the technologies and strategies for fundraising are maturing, merely a website is not enough. Nonprofits have to differentiate themselves to attract donors. A select group of Forbes Nonprofit Council members provide strategies to effectively utilize online fundraising - (1) Aaron Alejandro, Texas FFA Foundation: Establish a digital presence beyond just a website to gain a competitive advantage to attract audience attention. (2) Tony Siebers, Catholic Charities Community Services (AZ): Know what your target audience want by using data analytics and customizing communication and interaction. (3) Sterrin Bird, Salesforce: Use data to personalize engagement that assists in the acquisition and retention of donors. (4) Francisco Tezén, A Better Chance: Have a consistent and integrated communications strategy that engages with audience on multiple channels. (5) Sarah Evans, WellBeyond: Reduce digital friction by providing smooth digital experience and focusing on usability and simplicity during audience interaction. (6) Robin Ganzert, American Humane: Use social media effectively to engage with supporters, increase brand awareness and promote fundraising campaigns. (7) Jessica Hall, American Eagle Foundation: Don't suffice with the traditional online platforms and also engage with emerging ones as users often shift with new technologies. (8) Betsy Chapin Taylor, FAHP, Accordant: Utilize storytelling and audio-visual communication to make connect with audience and make an impact. (9) Rob Harter, CCPC: Conduct audit of the website to make sure that donation is simple, easy and user-friendly. (10) Kristen Jaarda, American Council on Gift Annuities: Create engagement opportunities like volunteering, educational and learning interaction etc, by using tools to enable direct user response. (11) Victoria Burkhart, The More Than Giving Company: Create a user-friendly donation process that is easy, simple and hassle-free. (12) Jesse Bethke Gomez, Metropolitan Center for Independent Living: Effectively communicate the impact that donor contributions make to encourage future donation possibilities and build trust. Read on...

Forbes: Fundraising Online? 12 Strategies To Adopt For Nonprofit Success
Author: NA

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Mohammad Anas Wahaj | 31 oct 2022

According to the new report 'Giving in the Gulf Cooperation Council (GCC): Evolving Towards Stretegic Philanthropy' by University of Cambridge and LGT Private Banking Group, 'Philanthropy and charitable donations by private individuals and families in the Gulf Cooperation Council is estimated at US$ 210 billion and expected to grow...Wealthy individuals and family offices in the region are increasingly deploying capital with a focus on social or environmental impact...As Millenial and Generation Z family members emerge to take the helm of family businesses and philanthropic activities, their aspirations will shape the evolution of the sector in the coming years.' H.S.H. Prince Max von und zu Liechtenstein, Chairman of LGT, says, 'What the study has shown is that there is plenty of opportunity and there is a need to go deeper in this segment.' Professor Mauro Guillén, Dean of Cambridge Judge Business School (UK), says, 'A particularly noteworthy finding is the growing interest in strategic philanthropy, inspired by the view held by philanthropists that more strategic, collaborative and evidence-based approaches can have a greater impact in society.' Read on...

Reuters: Gulf's $210 bln philanthropy pot expected to grow - Study
Authors: Rachna Uppal, Josie Kao

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Mohammad Anas Wahaj | 26 may 2022

According to the research paper, 'Leveraging Creativity in Charity Marketing: The Impact of Engaging in Creative Activities on Subsequent Donation Behavior' (Authors: Ravi Mehta of the University of Illinois at Urbana-Champaign, Lidan Xu of the University of North Texas, Darren W. Dahl of the University of British Columbia), published in Journal of Marketing, 'engaging potential donors in creative activities can positively influence their propensity to donate money to a charitable cause.' Prof. Ravi Mehta says, 'Participating in creative activities such as drawing or cookie decoration in support of a charitable cause induces a sense of autonomy in participants, which leads to a positive affective state, resulting in 'enhanced donation behaviors' - that is, a greater likelihood of donating to the cause and a greater monetary amount donated.' Prof. Mehta further explains, 'Charities are constantly looking for new and more effective ways to engage potential donors in order to secure the resources needed to deliver their services. This paper demonstrates that creative activities are one way for marketers to meet this challenge. We think that this research will have substantive implications for understanding how creativity can affect subsequent behavior, and how marketers and advertisers can incorporate creative activities into fundraising efforts, charity events and social media campaigns as a viable fundraising strategy.' Read on...

Illinois News Bureau: Paper: Engaging donors in creative acts can boost charitable fundraising
Author: Phil Ciciora

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Mohammad Anas Wahaj | 29 dec 2021

Many nonprofits had been ray of hope for people during the COVID-19. But as the sad saga continues, it keeps on bringing more challenges to the sector. On one side of the spectrum are health and welfare related organizations with high demand for their services and subsequently getting funding attention from donors but on the other side are art and culture nonprofits that had been hardly hit and continue to struggle. But overall, getting sufficient funding to fulfil the required demand is not an easy task for all nonprofits during tough times like these. Kenneth Cerini, Managing Partner at Cerini & Associates LLP, provides innovative suggestions to get ahead in the virtual funding game in COVID times - (1) Monitor messaging in funding campaigns and adapt to changing scenarios. (2) Do targeted campaigning and select audience and design campaings accordingly. (3) Videos are a great tool to reach out to audience effectively. (4) Focus on retention and convince those who gave once to give again with pursuasive messaging of how their earlier contributions were utilized. (5) Personalize and customize the communication to the donors. (6) Continue to diversify revenue streams as the pandemic changes the standard funding processes. (7) Learn from the experience gained from the challenges of the last couple of years and, elevate and improve on what worked. Read on...

Long Island Press: OpEd: Nonprofits Must Use Innovative Fundraising Methods in Covid Times
Author: Kenneth Cerini

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Mohammad Anas Wahaj | 29 sep 2021

With changing donor behaviors and perceptions, nonprofits should modify their fundraising strategies to stay successful and impactful in the communities they serve. Annual galas, glossy annual reports, generic charity requests etc have been norms in charity fundraising. But, according to a new report, 'Transforming Partnerships With Major Donors' by the Leadership Story Lab, wealthy donors are now seeking new relationships and expecting innovative fundraising approaches from nonprofit organizations before donating. The report found that donors seek more personalized and customized pitches from nonprofits. Moreover, the report found that many self-made givers avoid public recognition of their donations and are more focused on making an impact and solving social problems that are close to their heart. Joe Pulizzi, a marketing and communications entrepreneur in Cleveland, got disillusioned with traditional ways of nonprofit fundraising and after joining the board of one nonprofit he found that much of the donated money was going to pay debt and covering significant overhead. This prompted him to start his own nonprofit and focus more on spending money where it is needed the most - in solving the social problem that nonprofit was set out for. Esther Choy, the president of the Leadership Story Lab and author of the report, said that gift officers didn't always know the potential donor's story and, instead of asking specific questions, led with a pitch about the greatness of their organization. Ms. Choy says, 'Sometimes everything feels too polished. If they can make their solicitation as human as possible, it would work better. It shouldn't be about putting someone on a pedestal.' Michael Wagner, co-founder of Omnia Family Wealth, says, 'People are really looking for something more than a transaction. It's about building a partnership based on a relationship. People used to be OK with just giving the money and being done with it, but that isn't the case anymore.' Mr. Pulizzi says, 'Many nonprofits have a kind of salesmanship that needs to go away. If the nonprofit is calling on someone with means, I think they need to form a better communication strategy so it's not a commercial. They need get to know that person and invest some time.' Many donors want a more educational approach to fundraising from nonprofits then just plain marketing. Tyson Voelkel, the president and chief executive of the Texas A&M Foundation, says, 'The more trust we can earn, the more money donors will give...We have to convince them that we're the best place to put their philanthropic dollars.' Read on...

The New York Times: Raising Money for a Nonprofit? Try a Personalized Approach
Author: Paul Sullivan

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Mohammad Anas Wahaj | 31 jul 2021

According to the report, 'Volunteering as a Pathway to Employment: Does Volunteering Increase Odds of Finding a Job for the Out of Work?' (Authors: Christopher Spera, Robin Ghertner, Anthony Nerino, Adrienne DiTommaso) by Corporation for National and Community Service (CSNA, USA), there is a statistically significant and stable association between volunteering and employment and irrespective of economic conditions volunteering may add an advantage to the out of work seeking employment. The study found that volunteering is associated with a 27% higher odds of employment. Moreover, more than 77 million Americans volunteer a total of 6.9 billion hours a year doing everything from fighting fires to raising funds for cancer research. These efforts help others and support communities, and also benefit the volunteers themselves. Prof. Jennifer Amanda Jones, scholar of Nonprofit Management and Leadership at University of Florida, suggests four ways in which volunteering benefits volunteers - (1) Boosting your health, especially if you assist others: According to a long-term study, researchers at the University of Wisconsin found that volunteering was linked to psychological well-being, and the volunteers themselves said it was good for their own health. Researchers have suggested public health officials educate the public to consider volunteering as part of a healthy lifestyle. A team of social scientists combed through data collected in Texas and they found that people who volunteered in ways that benefited others tended to get a bigger physical health boost than volunteers who were pitching in for their own sake. (2) Making more connections: Volunteering done on a regular basis provides volunteers to develop strong networks and relationship as compared to those who do episodic volunteering. In making connections through volunteering consistency is important. (3) Preparing for career moves: Volunteering helps to gain and strengthen variety of skills and develop professional networks. This actually can provide opportunites to get paid jobs and advance careers. Volunteering adds to resume and when done in the field related to volunteer's professional qualification and prior experience will help build careers. (4) Reducing some risks associated with aging: According to various studies, older people who engage in mentally stimulating leisure activities on a regular basis may have better memory and executive function than those who don't. Volunteering can be considered as a highly stimulating leisure activity. Read on...

The Conversation: 4 ways that volunteering can be good for you
Author: Jennifer A. Jones

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Mohammad Anas Wahaj | 27 apr 2021

According to the 2018 report 'Indian Giving Benchmarking Report', building strategy and attracting new donors are the two key fundraising challenges Indian nonprofits face. The research report was a collaborative effort of India Development Review (IDR), Samhita and the Collective Good Foundation to understand what nonprofits are doing when it comes to fundraising, and what is working in the individual donor fundraising space in India. The report is based on a 40-question survey filled by 682 nonprofits out of 2800 organizations in Samhita GoodCSR's network in 2018. HIGHLIGHTS OF THE REPORT - Nonprofits raised an average of INR 49 lakh (approximately USD 68000) from 191 individual givers; The median amount raised from individuals was INR 3.5 lakh (USD 4860) from 30 donors; Nonprofits had a diverse mix of revenue sources, with individual donors representing the largest share of total income at 35%, followed by government (18%), and CSR departments (13%); For small organizations, individual givers account for 60% of annual revenue. For large nonprofits, the figure is 16%, while for very large organizations, it's 10%; When it comes to CSR, very large nonprofits received 35% of their income from companies, compared to 7% for small organizations. KEY INSIGHTS - (1) Fundraising Strategies And Approaches: 72% find new donors through their founder's network and commonly leverage social media and board members to acquire new donors; Only 38% stated that their board members give money or are involved with fundraising; 68% find asking money face-to-face as the most effective way to solicit donations. (2) Donor Engagement: Annual reports (64%) and, beneficiary updates, letters, and interactions (62%) top the list of activities to build relationships with donors; Other engagement strategies include texting donors (31%), impact reports (33%), social media (39%), and face-to-face meetings (32%); 54% of nonprofits had a volunteer program to engage their potential and current donors. (3) Challenges When Fundraising From Individuals: 46% don't know how to attract new donors, and a third dont have a clear fundraising strategy; Some of the other challenges include lack of staff (26%), Crowdfunding platforms are not working/bringing in new donors/money (22%); Don't have clear and compelling message (22%); Don't have experience asking for money (18%); Don't know wealthy people (18%). Frontline fundraisers need to work hard and effectively to overcome challenges and to make serious and sincere efforts to identify donors and, to build and nurture relationships with them. Particularly in the time of pandemic, with many nonrprofits struggling to stay alive, nonprofits need innovative strategies so they can continue serving the communities. Read on...

India Development Review: The fundraising challenges plaguing Indian nonprofits
Author: Morry Rao Hermón

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Mohammad Anas Wahaj | 23 mar 2021

According to a survey by The Conference Board, 61% of major global companies spent more on philanthropy in 2020 than budgeted, with 58% of respondents using incremental funds for COVID-19 efforts, and 54% of respondents using incremental funds to help address racism in the US. Moreover, more than 2/3rd of the surveyed companies said they plan to maintain or increase their total level of giving in 2021. A 2017 Cone Communications CSR study found that 87% of respondents will purchase a product because a company stood behind an issue they cared about. And a 2016 Cone Communications study on millennial employee engagement found that 64% of millennials consider a company's social and environmental commitments when choosing a workplace. There is a win-win relationship when corporates focus on long-term social and community involvement. This activity benefits communities and helps improve and build brand value, and also achieve business objectives. Cheryl Goodman, Head of Corporate Communications/Corporate Social Responsibility at Sony, provides key steps that needs to be taken for strategic long-term CSR - (1) Identify Causes To Support: For strategic CSR choose causes to support that reflect company's ethos. Determine tangible societal benefits of the CSR efforts. There need to be a correlation between the beneficiary of the CSR efforts and the business that company is involved in. Survey employees to find causes to support. This helps employee to be more involved and engaged in the charitable efforts as they feel heard. (2) Determine Proper Structures To Achieve Success: To determie the structure, companies should think diligently what will make a long-term impact on communities. Companies should have systems in place to measure the impact and success of their efforts. Quantitative key performance indicators (KPIs) won't reveal themselves immediately, but qualitative measures are essential from the beginning. Companies should evaluate their resources and determine time and financial commitment they will be able to make to achieve desired outcomes. (3) Give Nonprofit Partners Space To Lead: Create an action plan to work with nonprofit partners. Develop trust and understanding with these partners, as they have experience working on the ground and know better how to serve communities. Collaborate early, communicate often and support each other authentically to achieve desired outcomes of the charitable efforts. (4) Get The Good News Out Without Missing The Mark: Secure strategic press coverage by involving the right internal and external stakeholders. Involve the right people from the company and nonprofit that can deliver the message right, and establish solid relationships with members of the media. Messaging should also include any relevant data points and stories that help explain why the cause is pressing. (5) Practice Humility And Transparency: By exercising humility, companies can decrease the likelihood of appearing opportunistic. Read on...

Forbes: How Companies Can Strategically Build Purposeful Corporate Social Responsibility Programs In Five Steps
Author: Cheryl Goodman

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Mohammad Anas Wahaj | 18 feb 2021

Charities often work under limited resources and specific set of pressures. Moreover, COVID-19 pandemic has further exacerbated their operational challenges. Use of performance metrics and marketization, lack of resources, increased visibility due to social media etc further add to the pressure. It is reported that at present one-in-ten charities remain at immediate risk of closure in UK. Considering the state of financial management in charity sector, studies of impact reporting have found that a concerning number of nonprofits are producing insufficient reporting. A Charity Finance Directors' Group study found that whilst more than half of charities reported on output and outcome, broader impact reporting was a far less common practice. A recent report published as part of the Organizational Financial Literacy Project - a collaboration between Charity Digital and Sage Foundation, in consultation with Solid Base Non-Profit Support, examines the current state of organisational financial literacy and impact reporting in the UK charity sector. The report delves into the root causes and proposes solutions. During the pandemic public trust in charities have increased and to maintain this trust nonprofits need to work responsibly and transparently, and with more accountability. Organizations that have better financial management and impact reporting will attract more funds. In charities, particularly smaller ones, the financial reporting tasks are handled on a part-time basis and often deprioritized. There is huge reliance on the use of Excel and paper-based accounting methods, resulting in infrequent and insufficient records. Impact in nonprofit sector is measured in terms of engagement with service users and meeting targets set by trustees and this information is needed by stakeholders to assess whether operations are succeeding or not. This information is critical for governance and to secure funding. The main reason for charities not able to have better financial management and reporting is due to limited resources available to accomplish such tasks. Moreover, well trained finance professional are generally not hired and the tasks are undertaken by non-finance professionals that find accounting and finance software tools complex and difficult to operate. The report identifies a four-part framework for overcoming or mitigating these obstacles - (1) Practical: Software and Processes (2) Educational: Training and Resources (3) Supportive: Extended Support Service (4) Social: Networking and Best Practices. Automation is at the core of this digitization strategy. Read on...

Charity Digital: The state of finance management in the charity sector
Author: Aidan Paterson

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Mohammad Anas Wahaj | 25 dec 2020

Corporate volunteering is an important part of employee development with a reason to facilitate their engagement with local communities and to demonstrate corporation's social commitments. Currently there is special focus on corporate social responsibility and many organizations are pursuing it as an essential component of their strategy. According to the 2020 Deloitte Global Millennial Survey, employees have been re-examining the companies they work for with an eye toward purpose and impact on society. Research suggests that businesses benefit when they integrate employee volunteering programs with corporate giving, and these programs improve employee satisfaction, foster employee engagement, and boost retention. Macquarie University Graduate School of Management (Australia) research study undertaken as part of the MGSM Corporate Social Responsibility (CSR) Partnership Network, led by Dr. Debbie Haski-Leventhal, found that 93% of employees who volunteer through their company report being happy with their employer, and 54% of those who are proud of their company's contributions to society are engaged at work. In August 2019, the Business Roundtable (US) redefined their statement on the purpose of a corporation from a shareholder only focus to a larger commitment to stakeholders - customers, employees, suppliers, communities, and shareholders. Beth Bengtson, CEO and Founder of Working for Women, provides an approach to establish corporate volunteering programs with a long-term focus and avoid short-term 'once-and-done' experiences. She explains, 'This new approach requires having your team help a nonprofit solve organizational or operational challenges and/or deliver specialized resources to the population served by the nonprofit. This involves identifying a nonprofit where your employees can lend their skills and expertise over a designated period of time or on a series of connected events...In this strategic model, a tangible and sustained relationship is created between the corporate and nonprofit partners...The result in this model is that mutually beneficial skill-based volunteering adds up to a quadruple win when done right. Purposeful partnerships allow for impact to be measurable for all parties involved.' She developed following guidelines at her organization, Working for Women, - Identify and match the needs and the skills on both sides; Once there's a well-defined project and two willing partners, develop a detailed brief for each engagement; Do the work to understand what your nonprofit partner does and who they serve; Measure impact after each engagement, and before planning next steps; Replicate and scale as needed. Read on...

Harvard Business Review: Reimagine Your Corporate Volunteer Program
Author: Beth Bengtson

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Mohammad Anas Wahaj | 30 nov 2020

Nonprofits are facing challenging times during COVID-19 pandemic and they need any kind of help to pursue their mission. Laura Plato, chief solutions officer at VolunteerMatch, says, 'Traditional in-person volunteering has dropped off precipitously since the pandemic began, while need has only grown. Our nation's nonprofits are having to really get creative and reinvent what volunteering looks like.' Research on teens and adults finds that volunteering has many benefits like for example reduced rates of depression and anxiety, and meaningful improvements in life expectancy. Akua Boateng, a psychotherapist, says, 'But for children volunteering can also be a positive component of their developmental process - helping them understand their place in the social fabric - and is associated with a higher sense of self-esteem.' Prof. Peter Levine of Tufts University's Jonathan M. Tisch College of Civic Life cautions that how parents frame volunteering is important and suggests, 'It's crucial to talk about social inequity in the right way with children to avoid communicating a sense of superiority.' Karen Daniel, VP of programs at Youth Service America, says, 'We have a project ideas database on our website...We really believe in helping kids start with something they love so that the project is fun for them, too.' Pandemic has lead to the mainstreaming of work from home culture and kids can volunteer along with their parents. There are also programs to help kids reach out to military personnel and first responders, or to write letters and cards to older people separated from their loved ones. Moreover, kids can also help by informally volunteering within their local community. Virtual volunteering can also be a good volunteering aveneue for kids. According to Katie Stagliano of Katie's Krops, a nonprofit that helps children start gardens across the United States, community gardening can continue in the colder months with winter crops such as cabbage, carrots, kale, turnips and collard greens, which can then be distributed to families struggling with food insecurity. Lydia Elle, a writer in Los Angeles, and her 10-year-old daughter, London, have started partnering with organizations in 2019 to donate books to children in need. Ms. Elle says, 'During the summer, because we couldn't get out and distribute books in person like we normally would have, we made a huge donation of books to our local food bank instead.' Read on...

The Washington Post: Volunteering can give kids purpose in uncertain times - and there are still ways to do it
Author: Connie Chang

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Mohammad Anas Wahaj | 26 oct 2020

Pandemic, combined with politics in many countries, is creating uncertainty for both for-profits and nonprofits. In US, racial protests and electioneering, is adding to the instability. Philanthropic activity is at the crossroads and future seems uncertain. Understanding the change by analyzing past trends and anticipating the future by listening to the wisdom of experts can help nonprofits prepare better for their fundraising needs. PAST TRENDS: According to the 2019 survey of philanthropy 'Giving USA: The Annual Report on Philanthropy' - Individual giving remains the largest source of contributions (69%); Looking at growth in sources, corporate giving increased by 13.4% (includes gifts-in-kind), and giving by individuals increased by 4.7%; Recipient sectors who benefited most were ones where high-net-worth individuals tend to concentrate their giving, with public-society benefit increasing 13.1%, arts, culture, & humanities increasing 12.6%, and education increasing 12.1%; Philanthropy often thrives on economic results, and 2019 was a strong year with the S&P 500 increasing by roughly 29%, personal income growing by 4.4%, and GDP growing by 4.1%. But now 2020 is altogether a different year, with pandemic impact and struggling economy, the future holds uncertain challenges. FUTURE TRENDS: By utilizing Delphic Panel Approach, in which you ask to a team of experts to consider future questions and offer their opinions on likely outcomes based on their experience and insight, a select group of 20 fundraising experts share their predictions on philanthropy and fundraising in coming years. HIGHLIGHTS OF THE SURVEY: 61% were reasonably confident that philanthropy overall would grow during the next 3 years. A decline in giving is not likely to be long-lasting and there is hope for growth; 67% suggested that their organizations or clients would be investing more in fundraising during the next three years. Respondents were fairly evenly split regarding retaining fundraising staff and hiring more fundraisers. So, despite the short-term news of layoffs, there should be opportunities in development; Individual donors will continue to remain essential in future fundraising while no change or reduction is expected in other streams of fundraising revenue. Community/event fundraising will expect a reduction; Digital will be a main fundraising acquisition channel in which organizations are expected to spend. Other growth areas identified by the survey include DM (direct mail), DRTV (direct response television), and a resurgence in telemarketing. Print advertising channel is expected to retreat. Read on...

Nonprofit Quarterly: Crisis Crystal Ball: The Future of Fundraising?
Author: Alan R. Hutson Jr.

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Mohammad Anas Wahaj | 20 sep 2020

Senior citizens often find themselves struggling with latest consumer technologies that are evolving at a rapid pace. These technologies on the other hand, are a normal part of the daily life of the new generation. If senior citizens can be made to learn these technologies in an effective senior-friendly way, they can benefit from them immensely and improve their quality of life. COVID-19 pandemic has also brought the issue to the fore with social distancing norms and extra vulnerability of senior citizens to viral infections. A nonprofit, AnewVista, founded by Shalini Gupta and Eric Gee, has been working for the last couple of years with senior citizens to help them overcome the barrier to using latest technologies. Before the pandemic the nonprofit hosted in person workshops at senior centers, retirement communities and centers of trust locally. But now most of the learning classes are happening virtually through video conferencing apps. AnewVista offers 40-50 topics, such as cleaning out email folders, navigating social media and finding reliable news and podcasts, as well as some higher-level concepts. Ms. Gupta says, 'When it comes to these simple devices, which are made for younger people, they struggle. Intellectually, they are very smart, but it's just the hands-on part that gets very hard sometimes - and once you open the wall for them, it's all there for them to enjoy. Basically, we cover all bases, like how they can be safe, how they can be creative, how they can be social and how they can enjoy more things for fun, communication wise.' Mr. Gee says, 'The trick is to really find what's the obstacle for older adults to engage with technology or engage with the digital economy. We invite everybody to enjoy and just learn a little bit more, especially in these times of sheltering in place, which isn't going to end anytime soon.' Read on...

Los Altos Town Crier: Nonprofit helps seniors stay connected with evolving technologies
Author: Marie Godderis

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Mohammad Anas Wahaj | 11 jul 2020

According to the survey conducted to find out impact of COVID-19 pandemic on 567 small businesses and nonprofit organizations in US by the research team of Prof. Samantha Paustian-Underdahl of Florida State University, 15.2% of its participants closed permanently, and 14.5% of participants closed temporarily. Another 31% of participants are operating below 40% capacity, while close to 40% of participants are operating at 40% or higher during COVID-19. The survey also found that 46.7% laid off their employees during COVID-19, while 51% reported that they did not. The average number of employees laid off was 10.5. Prof. Paustian-Underdahl says, 'Small businesses and nonprofits have taken a huge hit during this time, with nearly 30 percent of our sample needing to close temporarily or permanently as of early May. The good news is that most organizations are getting some help.' The survey revealed that 92% received some type of financial assistance from the government's Paycheck Protection Program (PPP) and/or Economic Injury Disaster Loan (EIDL). 75.5% applied for one or both types of government aid. Of participants who applied, 28.9% received PPP funding only, 26.8% received EIDL only, 11.3% received both PPP and EIDL, and 8.3% did not receive anything. Moreover, researchers also found that business owners and nonprofit leaders are experiencing different effects of COVID-19 on their overall well-being and performance, depending on their gender. Prof. Paustian-Underdahl says, 'Consistent with recent research by Gallup , we found that women who own small businesses are experiencing higher levels of stress and burnout during COVID-19 compared to men. While some may assume this could be due to higher work-family-conflict, we found the men surveyed are reporting higher work-family-conflict than women.' Some of the strategies and solutions that respondents have implemented to meet the challenges faced during COVID-19 include - increased communication with employees; an increased focus on implementing technology and creating online content; creating unique ways to contact and keep existing clients instead of seeking new one; increased focus on healthy living, exercise and mental health for their employees and customers. Read on...

Florida State University News: Survey reveals COVID-19's impact on small business, nonprofits
Author: Calvin Burrows

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Mohammad Anas Wahaj | 25 jun 2020

User-Generated Content (UGC) is getting more prominence for charity marketing and communications in the COVID-19 pandemic turbulence. Charities are struggling with funds and resources and have substantially reduced marketing and advertising spends. UGC helps charities in creating content to promote their brand, do fundraising, and advertise their accomplishments. Content created by those who were directly supported by charities is more authentic and relatable. When users share their stories they connect better with potential supporters. Following are the ways UGC benefits charities - (1) Marketing budgets are shrinking and UGC can provide a practical, cost-effective solution amid cuts, through users becoming charities' ambassadors online through videos, blogs, podcasts and social media posts. Hiring marketing agency is costly and current social distancing norms are restricting professionals to do location filming. The National Council for Voluntary Organisations (NVCO) has estimated that UK charities lost around £4 billion in the first three months of the COVID-19 crisis. According to COVID-19 Marketing Report by Influencer MarketingHub, more than 2/3 (69%) of brands expect they will reduce their advertising spend in 2020 due to COVID-19. 3/4 say they are posting less on their social media accounts as budgets shrink. (2) Charity's frontline staff, beneficiaries and volunteers are able to enhance their digital skills during lockdown. Charities are certainly keen to empower their workforce to support users in creating content. The 2020 Charity Digital Skills Report found that half of charities would welcome guidance on helping their staff adjust to change and stay motivated and productive amid the pandemic. (3) UGC is more authentic and relatable. Last year's Stackla survey found that the public believes UGC is 2.4 times more authentic compared to brand created content. However, too often the power of UGC is not being realised by marketers. The survey showed that marketers are 2.1 times more likely to believe that brand created content is more authentic compared to UGC. Read on...

Charity Digital: How and why User-Generated Content is changing charity marketing
Author: Joe Lepper

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Mohammad Anas Wahaj | 26 apr 2020

It is important to be selective and careful while choosing which nonprofits to support and promote. Even more so during times of crisis or economic recession as every dollar of contribution or effort needs to be most effective. In such situations, like the present COVID-19 pandemic, nonprofits are expected to serve more while facing resource challenges. Prof. Amanda J. Stewart of NC State University, whose research focuses on nonprofit organizations and foundations, suggests what to consider while supporting nonprofits during disasters like COVID-19 - (1) Nonprofits that provide essential services: Sustained support is needed for nonprofits that respond directly to human suffering in crisis and also essential human services and local community needs. (2) Nonprofits that need cash: Financial donations are critical as they support nonprofits to pay their bills etc and gives them freedom to provide services where most needed in whatever form. (3) Generosity can be specific to these times: Creativity in generosity becomes valuable. Like for example face masks being sewn, remote volunteering options, socially safe distant blood drives etc during current pandemic. Consider what generosity looks like in your neighborhood or what is within your capabilities during crisis time. (4) Give responsibly: While doing so be aware that some 'responsible giving' criteria are biased. Before donating use your best judgment and look for signs of legitimacy and accountability. Smaller niche nonprofits with more grassroots efforts can be effective and responsive in crisis times. (5) Nonprofits are often local businesses: After the crisis has passed many nonprofits just like local businesses would need support to get back to start working. Consider the nonprofit causes you want to see sustained and support the nonprofits to resume functioning after the crisis. Read on...

NC State University News: How Can I Tell Which Charity to Support During This Crisis?
Author: Matt Shipman

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Mohammad Anas Wahaj | 29 feb 2020

Volunteer time off (VTO) is the new concept in employee benefits in which a company offers paid time off for its employees to volunteer with nonprofit organizations. According to the Society for Human Resource Management (SHRM) around 21% of American companies offer VTO, while Chief Executives for Corporate Purpose (CECP) says that more than 60% of enterprise-level companies are going all-in on VTO. Organizations implementing VTO can benefit in many ways - (1) Recruitment: According to the Bureau of Labor Statistics, the number of employees who are voluntarily quitting their jobs is higher than ever. VTO can help attract the attention of young, fresh talent. A report from Fortune showed that Millennials were more likely to work for a company that has a proven history of social activism and corporate volunteerism. (2) Retention: The 2019 Global Talent Trends Study showed that 51% of employees wish their company offered more flexible work options. VTO is the most desired option that companies can give to philanthropic employees. According to NP Source Charitable Giving Statistics For 2018, employees who engaged in corporate giving programs tended to have 75% longer tenures with the company. (3) Corporate Visibility: According to NP Source stats, 90% of companies indicated that partnering with reputable nonprofit organizations enhances their brand and 89% believe partnering leverages their ability to improve the community. Turning employees into employee brand ambassadors empowers them to represent your company in a positive light. (4) Company Culture: Companies are highlighting their workplace culture as a way to retain current employees and recruit top talent. A 2017 study from Project ROI showed that companies investing in corporate responsibility are seeing the fruits of their labor - Turnover reduced by 50%; Employee productivity increase by up to 13%; Employee engagement increased by up to 7.5%. A 2017 Glassdoor survey showed that 75% of employees expect their employer to get involved in charity work either through donations or volunteer efforts, and nearly half of all employees surveyed expect their employers to allow them to company time to advocate for social change through volunteering. (5) Employee Growth: Employees seek growth opportunities. Volunteering has become popular to build resume and sharpen skills, thus making VTO attractive to employees. NP Source showed that 92% of surveyed HR executives agree that contributing business skills and expertise to a nonprofit can be an effective way to improve employees' leadership and broader professional skill sets. Following are some tips to effectively implement VTO - (i) Organize your time-off request process. (ii) Communicate with employees. (iii) Use software to optimize (corporate volunteering platform). Read on...

G2.com: Here's Why VTO Is the Next Big Thing in Employee Benefits
Author: Lauren Pope

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Mohammad Anas Wahaj | 28 dec 2019

According to nseinfobase.com, CSR spends of Indian corporates have increased 17.2% to Rs. 11867.2 crore in FY19 from Rs. 10128.3 in FY18. This is the highest spend since FY15 (Rs. 6552.5 crore), when the CSR spend was made mandatory through Companies Act 2013. It is observed that corporates are increasingly using their CSR spends on charitable contributions. The highest amount of Rs. 4406 crore were for schedule VII (II) that focuses on education. The next big spend was Rs. 3206.5 crore under VII (I) for eradicating hunger, poverty, malnutrition and promoting health and hygiene. Rural development got Rs. 1319 crore and remaining went for projects that include environment protection, benefits to the armed forces, disaster management etc. From geographical point of view Maharashtra and Gujarat were at the top to get contributions while Bihar and North-East states got the least CSR funds. Experts say that large spends have also seemed to have prompted closer attention to how the money is spent. Amit Tandon, founder and MD of Institutional Investor Advisory Services India (IiAS), says, 'There are more and more companies who are doing impact assessment...people recognise the need to do it.' Pranav Haldea, MD at Prime Database, says, 'Low CSR budget could act as a constraint for some companies to adopt monitoring mechanisms. It may only make sense for firms with very large budgets. Smaller companies may find it too expensive to employ an agency for external audits on a regular basis.' Read on...

Business Standard: Companies spent Rs 11,867 cr on CSR activities in FY19; highest so far
Author: Sachin P. Mampatta

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Mohammad Anas Wahaj | 27 nov 2019

Philanthropy is a huge industry and technology is enabling it's transformation. It's contribution to the U.S. economy is significant. According to The 2019 Nonprofit Employment Report (2019), authored by Lester M. Salamon and Chelsea L. Newhouse of the Center for Civil Society Studies at Johns Hopkins University, nonprofits account for roughly one in 10 jobs in the U.S. private workforce, with total employees numbering 12.3 million in 2016. Over the decade since 2007, nonprofit jobs grew almost four times faster than the for-profit ones. Madeline Duva, CEO of Fluxx, provides insights into technological transformation of philanthropy and the positive impact it has on overall growth of nonprofit sector. She says, ' The philanthropic space has begun to adopt new technologies in earnest in order to increase capacity, improve employee job satisfaction and accelerate long-lasting impact. This transformation is further helped by the tech industry entering the space both as a funder of nonprofits and provider of improved tool sets. The innovations that made Amazon a world leader in supply chain optimization are now being repurposed to help nonprofit organizations work more efficiently and collaboratively with their own data, ultimately driving more dollars and hours toward solving long-entrenched societal and systemic issues in the U.S. and beyond.' Philanthropy is on rise and tech industry and their employees are major contributors. According to 'Giving USA 2019: The Annual Report on Philanthropy for the Year 2018', researched and written by the Indiana University Lilly Family School of Philanthropy at IUPUI, in 2018 Americans gave nearly US$ 428 billion to charity, with US$ 76 billion of that coming from foundations and another US$ 20 billion coming from corporations. Tech industry's interest in philanthropy and nonprofit sector is seeing increase in specifically designed tech solutions. Ms. Duva explains, 'I've seen a steady increase (but slower industry adoption) in solutions that help foundations leverage data and efficiency and manage teams, all while scaling their work. Grantmakers (both public and private) and grantseekers (nonprofits and charities) have begun to streamline their operations through SaaS solutions, using data and workflow best practices to create more efficient processes and free up time and resources.' For tech companies seeking to work and design solutions for the philanthropic sector, she suggests - Prioritize flexibility and usability in your solutions; Understand that most nonprofits operate on extremely thin financial margins; Recognize the huge variance in the philanthropic space. One-size-fits-all approach doesn't work this space that covers and touches so many industries. Read on...

Forbes: Technology Improves Nonprofit Sector Growth
Author: Madeline Duva

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Mohammad Anas Wahaj | 29 sep 2019

To tackle complex issues facing the world like environment protection, peace building, human rights, poverty, hunger etc, requires coming together of people, organizations and governments to find solutions through sharing diverse ideas, collaborative efforts and pooled resources. Around the world various platforms are developed to provide just that. At Stanford Social Innovation Review's (SSIR) Nonprofit Management Institute 2019, leaders and experts from diverse fields converged to address the economic and emotional anxieties facing civil society leaders and shared advice for moving forward with confidence. Prof. Tyrone McKinley Freeman of Indiana University said, 'We must pull more people into the philanthropic circle.' Mayor Libby Schaaf of Oakland said, 'We have got to think big and be less afraid of losing something through collaboration.' Jeffrey Moore, Chief Strategy Officer of Independent Sector, said, 'We have to co-create everything with community.' Charlotte Pera, President & CEO of ClimateWorks, said, 'We have to work together in and across philanthropy, civil society, government, academia.' Mayor Michael Tubbs of Stockton said, 'Change in collaboration really only moves at the speed of trust.' Bradford Smith, President of Candid, said, 'Building those relationships will take more than nice memos about teaming up - try joint projects.' The event had various sessions and here are the highlights - (1) THE CHANGING FACE OF AMERICAN PHILANTHROPY: Kim Meredith, Executive Director of the Stanford Center on Philanthropy and Civil Society, and Prof. Tyrone Freeman of Indiana University and co-author of 'Race, Gender, and Leadership in Nonprofit Organizations', discussed common myths of modern philanthropy, the true history of giving by minority groups in the US, and ideas on how to better connect with givers in anxious times. (2) MOVING FORWARD - MERGERS AS A GROWTH STRATEGY: David La Piana, Managing Partner of La Piana Consulting, Rinku Sen, a racial justice activist, author, and strategist, and Bradford Smith, President of Candid, discussed the upsides and risks of nonprofit mergers.' (3) VITAL BALANCE - INNOVATION AND SCALING FOR IMPACT IN THE SOCIAL SECTOR: Christian Seelos, co-author of the best-selling book 'Innovation and Scaling for Impact and co-director of the Global Innovation for Impact Lab at Stanford PACS, examined various 'innovation pathologies' that can derail organizations and 'innovation archetypes' - case study-based models that sidestep these threats, blending innovation with scaling. (4) LEVERAGING TALENT - THE POWER OF SKILLS-BASED VOLUNTEERING: Danielle Holly, CEO of Common Impact, Cecily Joseph, former VP of CSR at Symantec, and Greg Kimbrough, Lead Director of executive development at the Boys & Girls Club of America, shared insights gleaned from their experiences with volunteer programs. They talked about how can skills-based volunteering engage and strengthen your teams amid transitional, high-anxiety, or crisis situations. (5) ACHIEVING GREAT THINGS - THE ART AND SCIENCE OF ASPIRATIONAL COMMUNICATION: Doug Hattaway, President of Hattaway Communications, explored the best ways to use strategy, science, and storytelling to connect with an audience. (6) WORKING TOGETHER - HOW PUBLIC SECTOR AND NONPROFIT LEADERS CAN COLLABORATE TO TACKLE TOUGHEST CHALLENGES: Mayors Libby Schaaf of Oakland and Michael Tubbs of Stockton spoke with Autumn McDonald, Director of New America CA, about the best ways to build successful, mutually beneficial partnerships between local government and nonprofits. (7) TRUST, POWER, EQUITY - TELLING BETTER STORY TO OURSELVES AND THE WORLD: Jeffrey Moore, Chief Strategy Officer of Independent Sector, examined trends with the potential to restore the nonprofit sector's self-confidence and bring back the public's trust in it. (8) WEATHERING THE STORM - LESSONS ON EFFECTIVELY MANAGING THROUGH TOUGH TIMES: Maria Orozco, Principal of The Bridgespan Group, explored lessons from the last recession and drew from her organization's work in the years since to share insight on surviving and thriving in difficult times. (9) ACTIVATING AUDIENCES - PARTNERING BEYOND THE 'USUAL SUSPECTS' TO SPOTLIGHT SOCIAL ISSUES: Jessica Blank, a writer, director, actor, lecturer, and social innovator, Nicole Starr, VP for social impact at Participant Media, Marya Bangee, Executive Director of Harness, and Prof. Courtney Cogburn of Columbia University, discussed how storytelling can expand and accelerate social change and provided advice on how to wield narratives. (10) LEADING WITH PURPOSE - ACCEPTANCE, MINDFULNESS, AND SELF-COMPASSION: Leah Weiss, lecturer at Stanford GSB and the author of 'How We Work', described how to lead with acceptance and resilience using proven self-compassion and mindfulness techniques. (11) CLIMATE CHANGE - THE POWER OF TRANSCENDENT ISSUE TO MOTIVATE AND AFFECT REAL CHANGE: Larry Kramer, President of the William and Flora Hewlett Foundation, and Charlotte Pera, President & CEO of ClimateWorks Foundation, discussed the impact of climate change on society and nonprofits. Read on...

Stanford Social Innovation Review: The Speed of Trust in an Anxious Era: Recap of the 2019 Nonprofit Management Institute
Authors: M. Amedeo Tumolillo, Barbara Wheeler-Bride

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Mohammad Anas Wahaj | 26 sep 2019

Utilizing technology to connect with audience & customers is effective and efficient. But, bringing the human element with personalization & customization, and engaging with them to build long-term relationships is even better. Best organizations often try to do that. Gabe Cooper, tech entrepreneur and nonprofit consultant, have suggestions for nonprofit organizations to build personalized communication strategies and making full use of automation technologies available. He says, 'When it comes to marketing software, in particular, nonprofits have long tried to make square pegs fit in round holes, getting locked into software and marketing practices that are fundamentally designed for for-profit marketing or that are based on legacy fundraising practices. This has resulted in mass marketing efforts that make your donors feel like 'sales opportunities' rather than crucial stakeholders in your cause.' Fundraising is an important activity for nonprofits and considering that they lack resources, it becomes even more crucial to be done right. He says, 'In our modern world, impersonal fundraising is a wet blanket on generosity, and that's a problem when you consider that nearly three-quarters of people who give a single gift never give again. They simply don't feel appreciated. That's where personalization through marketing automation comes in. Personalization allows each and every donor feel as though you're talking directly to them...Great personalization provides every donor with the right message at the right time based on their individual passions, capacity and relationship to your organization. Personalization, in this way, creates extreme loyalty.' He advocates a 3 point approach to apply personalization in nonprofit fundraising efforts - Know; Automate; Amplify. (1) KNOW: Gather as much information about your donors as is possible. (2) AUTOMATE: Use marketing automation software to send tailored messages - at the right time - based on what you know about each donor. (3) AMPLIFY: Use data analytics to understand what the right 'ask' should be. He also provides other ways to personalize marketing efforts: Keep the new donor campaigns running to engage them, and make them repeat donors; Use persona segmentation and apply the personalized content to connect with them; Utilize personalization technology/marketing automation that is designed specifically fo nonprofits. Mr. Cooper concludes, 'Taking a more personalized approach to your nonprofit fundraising efforts can result in more donor engagement, higher average gifts, big increases in donor loyalty, and most importantly, you donors will feel that they're part of your cause.' Read on...

Business.com: Personalization Is the Engine That Drives Today's Givers
Author: Gabe Cooper

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Mohammad Anas Wahaj | 29 aug 2019

Technology innovations are often associated with taking up jobs from humans. Consider some experts predicting that Artificial Intelligence (AI) could take over 40% of jobs by 2035. But, there is a brighter side to it. The tasks that are taken away by AI are generally those that are repetitive and monotonous, requiring less human creativity. This would infact provide more opportunities for people to be innovative and creative, making their jobs more fulfilling. Charities too have to take advantage of AI to improve efficiencies and let their workforce focus on doing good better and impact lives. Rhodri Davies of Charities Aid Foundation (CAF), the author of Public Good by Private Means' and an expert on philanthropy and technology for giving, says, 'There are plenty of new jobs that will be actually created in the wake of the AI revolution.' Here are some of the charity jobs that artificial intelligence and machine learning can enhance - (1) Fundraiser: Chatbots can support in fundraising tasks. Organizations are already making use of online platforms to do so effectively and reach out to far-flung donors. (2) Support Services Assistant: Charity chatbots can help in guiding people towards the general information they require. This will help human staff to focus on more complex and sensitive queries. (3) Translator: AI-driven language translation can assist charity workers to communicate effectively with populations they serve and have language barrier with. (4) Conservation Scientist: Data science and machine learning is used in sustainability studies. AI can be used by wildlife and conservation charities to understand patterns such as habitat loss, climate change, water use, poaching etc. This will help better understand human impact on natural world and plan ahead. (5) Medical Researcher: AI and robotics are used in diagnostics and patient care. AI-driven data analysis helps spot patterns in behvior, symptoms and treatment effects. Thus providing effective treatment. Read on...

Charity Digital News: The charity jobs that could soon be enhanced by AI
Author: Chloe Green

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Mohammad Anas Wahaj | 25 jul 2019

According to the online research by Booking.com, 59% of youth surveyed want to give back to society as part of their travel experience. This is almost double the global average (31% of Gen Z) that want to volunteer while travelling. Report surveyed 21807 respondents of 16 years or above in 29 markets with about 1000 from each country. 71% of Gen Z travellers consider volunteering as enhancement to their trip's authenticity - more interaction with local people and making a difference. Sustainability travel is also on the rise with care for environment at the top of traveller's mind. Ritu Mehrotra, country manager India at Booking.com, says, 'Over 71% of all travellers want to reduce their carbon footprint by limiting the distance travelled. This number increases further among the Gen Z to 76% as they want to use more environmentally-friendly transport, walking or biking, during the holidays.' Read on...

Devdiscourse: More youth want to volunteer while travelling: Report
Author: NA

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Mohammad Anas Wahaj | 27 jun 2019

Technology is enabling charitable and philanthropic organizations to perform better in many ways - (1) Donations have just become a click away with expanded reach through online financial payment systems. Moreover, online transactions provide anonymity to donors who prefer it. (2) Crowdfunding has become a great tool to gather funds from all kind of donors, big or small, for the causes that one suppports. Crowdfunding websites are convenient to use and make it easy to reach out to prospective donors. (3) Technology has brought transparency and accountability. Donors are now more aware about how their contributions are utilized. Moreover, financial management tools provide charity organizations ways to efficiently and effectively track their funds. (4) Social media has proven to be effective to spread a charitable cause and seek support. Read on...

CIO Applications: Technology Revamping Philanthropy
Author: NA

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Mohammad Anas Wahaj | 28 feb 2019

Companies Act of 2014 made India the first country that made CSR (Corporate Social Responsibility) mandatory for a section of corporates. The companies were expected to integrate social development programs into their business models and culture. KPMG's 2018-19 report that analyzed the CSR work of 100 companies found that corporates increased their prescribed amount for CSR expenditure from Rs 5779.7 crore in 2014-15 to Rs 7096.9 crore in 2017-18. Moreover, they were actually spending more than what was prescribed (Rs 4708 crore in 2014-15; Rs 7424 crore in 2017-18. But India's most backward districts remain deprived these CSR funds. According to the Ministry of Rural Development, 115 of the 718 districts in India are backward. NITI Aayog suggests that corporates can contribute to the development of these districts. Jharkhand (19 districts, 1% CSR funds received); Bihar (13, 2%); Chhattisgarh (10, 1%); Madhya Pradesh (8, 3%); Odisha (8, 11%). While Maharashtra, Rajasthan, Gujarat, Karnataka and Andhra Pradesh, which account for only 15% of such districts, have received 60% of the CSR money. The most backward districts got only 13% of this year's funds and not more than 25% of the total projects. Companies have found convenient ways to direct their CSR funds and shrug off their social responsibility. In July 2018, 272 companies were served notices by the Registrar of Companies for non-compliance with CSR expenditure. Between July 2016 and March 2017, about 1018 companies were issued notices for non-compliance. KPMG has identified three principal areas of non-compliance - disclosure of direct and overhead expenditure on projects, details of overhead expenses, and keeping these overhead expenses below 5% of total CSR spends. Sujit Kumar Singh, senior program manager at Centre for Science and Environment (CSE), says, 'There is no data to know if companies are undertaking need-based assessment studies, a must since it prioritises the requirements of the impacted communities.' Mr. Singh adds, '...Often, professionals handling CSR are not trained to comprehend societal nuances. In most cases those heading the human resource department handle CSR activities. The need now is a policy which drive companies towards self-regulation, the key to CSR.' According to the reporting guidelines that CSE has prepared, 'Companies should self-regulate and be responsive to the disadvantaged, vulnerable and marginalised sections of society. They should respect and promote human rights, make efforts to protect and restore the environment, and support inclusive growth and equitable development. The guidelines show how to improve accountability and transparency in CSR spending, and make it an integral part of business.' Read on...

DownToEarth: Indian firms' CSR spending needs more accountability and transparency
Author: Vikrant Wankhede

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Mohammad Anas Wahaj | 25 feb 2019

According to the most recent 'State of the Nonprofit Cloud Report' by NTEN and Microsoft, cloud technology has become routine enough that many organizations have adopted new services during the past year or are considering adding new services. Three of four respondents indicated current use of cloud services for at least three purposes. The average number of services used is about six. Nonprofits are using cloud not just to store data, but in many other ways. Emily Dalton, VP of product management at Omatic Software, says, 'The thing that people are abuzz about is AI (artificial intelligence), machine learning and how can we take all the data being generated and harness that into intelligence. It's applying more of the science of fundraising...There are patterns and insights that could be found in the data, pointing to a segment that's ripe for a major giving ask. Having your database and CRM system in the cloud, allows fundraisers to do some pretty incredible stuff. They have access to all their donor data in real time when going to a meeting or on a road trip. Instead of setting up a meeting with a donor, running a report and printing out a donor profile to bring along, fundraiser instead walks into a meeting with the most relevant data possible. They access it quicker and it's not duplicated because the cloud is faster.' Nathan Chappell, CFRE, SVP philanthropy at City of Hope, says, 'We send fundraisers to lunch with people we know have wealth...The data can help determine how best to deploy the workforce in the best way possible...We're very diligent about testing models...The starting point for any nonprofit, even a small one, is ensuring they're capturing all the data possible. The model will be only as good as the quality and consistency of data.' Rodney M. Grabowski, CFRE, VP for university advancement at the University of Buffalo, says, 'In reality, I've been using forms of AI throughout my entire career. Twenty years ago we were calling it data analytics, then machine learning, now it's AI.' Steve MacLaughlin, VP of data and analytics at Blackbaud, says, 'The technology is largely invisible. If your organization is taking online donations, then you're using the cloud. There's no way to take donations without using some cloud. For fundraising and donor management, a larger percentage of nonprofits are using the cloud than not...We're well past the tipping point. Now, it's going to be about what happens next, how does the cloud enable more effectiveness.' Eric Okimoto, COO at boodleAI, says, 'AI and cloud computing are buzz words. But at the end of the day, cloud computing is just the ability to rent capabilities rather than spend heavily on capital, people and security.' Amy Sample Ward, CEO of NTEN, says, 'Fundraisers can benefit from the same elements of efficiency and access as program or communications staff...Let the robots do the work to tell you that someone just made a donation...instead of running a report to check. Nonprofits still must use the cloud in whatever way makes strategic sense for them...What's likely to become more of an issue this year and beyond is data access, security and privacy. It's going to happen anyhow but things like GDPR (General Data Protection Regulation) and data breaches accelerate it...What nonprofits value about cloud tools is that staff can access data and systems to do their jobs from wherever, but security is important when they evaluate such tools. When we talk to nonprofits about security, it's usually an amorphous, shadowy fear. It's not a specific security concern...Often, it's probably safer to work with a cloud vendor or partner on security than for a nonprofit to try to maintain that security on its own.' Read on...

The NonProfit Times: Cloud Is Raining Data, Flooding Fundraising With Information
Author: Mark Hrywna

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Mohammad Anas Wahaj | 30 dec 2018

Prof. Dean Karlan of Northwestern University does evidence-based research to evaluate what works and what doesn't when it comes to helping lift people out of poverty. He is the founder of the nonprofit Innovations for Poverty Action and advises donors and institutions on the best use of their charitable dollars. Prof. Karlan says, '...in 2002 I started a nonprofit out of my living room, dedicated to creating high-quality randomized evaluations of global anti-poverty programs. Today, Innovations for Poverty Action has a US$ 42 million budget, most of which goes directly into research. We're now in 22 countries, but we've worked in 52 countries. We have some 500 permanent staff and have done almost 800 randomized evaluations of anti-poverty programs and initiatives. We apply rigorous economic theories and research to evaluating which global anti-poverty initiatives are working.' He suggests following tips to evaluate whether your charitable dollars are being used effectively: (1) Don't evaluate a charity based on its overhead. (2) Don't be swayed by marketing materials with moving heart-wrenching photographs. (3) Look for evidence of impact. (4) If you are wondering where your money will have the most impact, it's likely in poorer, developing countries. (5) Don't be afraid to give to large organizations. (6) Email the charity for evidence of cost effectiveness. (7) Consider giving to meta-charities. Read on...

WTTW News: It's the Season of Giving. How to Choose Charities Wisely
Author: Andrea Guthmann

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