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April 2024

Mohammad Anas Wahaj | 28 apr 2024

According to the report, 'Grounded in Tradition, Looking to the Future: Understanding Next-Generation Philanthropy in the Middle East', conducted by the Pearl Initiative, the Zovighian Partnership, and the Bill & Melinda Gates Foundation, and based on a survey of 80 emerging and established philanthropists based in Gulf Cooperation Council (GCC) countries, the Levant, and Egypt, points out the inclination of younger philanthropists towards individual-driven giving and a shift away from traditional family foundations. HIGHLIGHTS OF THE REPORT - Nearly 60% of respondents believe direct funding is the most effective strategy; Over 45% are embracing non-traditional methods like impact investing, microlending, and donor-advised funds; Female philanthropists are more likely to invest in initiatives supporting women and girls, potentially leading to a rise in efforts promoting female economic inclusion; 65% of respondents believe in the positive impact of philanthropy in the Middle East over the next five years. Badr Jafar, Founder of the Pearl Initiative and CEO of Crescent Enterprises, says, 'Data and research are crucial for enhancing philanthropic impact. This is especially true as the next generation transforms the practice by demanding more hands-on involvement and prioritizing accountability.' Lynn Zovighian, Founder of the Zovighian Partnership, says, 'Delivering this first-time research was crucial for our philanthropic community,' Read on...

Daily News Egypt: Next-generation philanthropy in MENA: Shift towards individualized giving
Author: NA


Mohammad Anas Wahaj | 28 apr 2024

In the technology-enhanced world, information and news consumption has become more fluid and dynamic. The audience and consumers are no more captive. Opinions and views are established and shared at lightening speed on multiple devices and platforms. Reaching out to the world has barriers removed. Everyone has the power to speak out and get heard. The generation that grew up in this environment knows how to handle the fast paced world of information and communication. Public relations as an industry has been hugely impacted. Deepa Nagraj, Global Head of Communications & Sparkle Innovation Ecosystem at Mphasis, explains how the PR industry has changed in the digital era and how it can adapt to stay effective. According to Statista research analysis, 'Reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.' Ms. Nagraj provides the following changes that are happening around the PR industry - Workers Are Dispersed And Remote; News Is Digested In New Ways; Attention Spans Are Minimal; Anybody Can Be A Spokesperson; Everyone Is Watching; Noise Is A Constant. She has following suggestions for the PR professionals - Listen to what is happening around on various platforms and channels; Cut through the chase and formulate an appropriate, meaningful and engaging response; Be clear and direct in your communication and share it quickly; Communication should be directed towards a human being and should include all the elements so that it can reach the heart and mind of the consumer and should be open-ended and interactive. Read on...

Forbes: Future Proofing Public Relations In The Age Of Digital Media
Author: Deepa Nagraj


Mohammad Anas Wahaj | 26 apr 2024

Interior design and fashion trends are seeing a convergence. Experts say that these trends are more closely linked to each other then anticipated and there is a trend cycle that works between fashion and interior. Interior designer Marie Flanigan says, 'Fashion often informs interiors by inspiring the choice of silhouettes, color palettes, and materials. Sometimes fashion trends take a few seasons to trickle down to interiors, but always forecast the direction of interior design.' Brady Tolbert, interior designer and Creative Director at Bobby Berk, says, 'Fashion has always been where color trends start, and then they trickle down into multiple other industries.' Designers Kailee Blalock and Taylor Troia of House of Hive explain the similarities of the two industries, 'In our view, the trend cycle bridges interior design and fashion because these two mediums aren't all that different. They both revolve around evoking emotions and creating a particular ambiance. Nowadays, if someone identifies with a particular fashion style, it can easily translate into their interior design preferences.' Social media is also playing an important role in bringing this intermingling of trends especially through personality-led and influencer-led styles. David Samuel Ko, founder of Maison Co, says, 'Fashion is a form of self-expression, and so is interior design. Just as you would tell a story with a new outfit, you can do the same with your home and now more than ever, designers and companies are starting to realize that as they are making pieces that feel very fashion-forward, or creating a space inspired by a runway trend.' Following are 6 interior trends that began in fashion - (1) Quiet Luxury: Interior designer Kathy Kuo says, 'The quiet luxury trend is one of my favorite fashion-to-interiors crossovers as of late because it really speaks to the importance of quality materials and timeless design...Quiet luxury may be billed as a trend, but I think of it as a more enduring lifestyle choice.' Mr. Tolbert says, '...It's all about restraint in color palette and materials, and it focuses on the use of high-quality and luxe materials in dramatic ways rather than having a lot going on in the room.' (2) Layering Patterns and Textiles: Christine Carney, Director of Design at Blackberry Farm Design, says, '...Layering patterns and textures such as florals and stripes with chunky wovens is another example that gives bohemian, effortless vibes.' Ms. Flanigan also observes layering in interior design as a key interior trend for 2024, adding that it can be an effective way to add depth to a room. (3) The Coquette Aesthetic: This style is all about ultra-feminine pieces with a retro feel. Mr. Ko says, 'One trend that was insanely popular during the holidays was this "coquette" and the bow trend.' (4) Eclectic Grandpa: This trend links to to vintage home decor, rich colors, and a general welcoming of an eclectic style and goes hand in hand with the popularity of shopping vintage furniture trends, creating homes that feel full of character. (5) Coastal Grandmother: This interior design style embraces a coastal color palette to create spaces that feel light and airy. (6) Unexpected Red Theory: This trend is based on the idea that adding red in small amounts to any spaces without our homes (or outfits) enhances their visual appeal. Interior designer Natalia Miyar says, 'Red lends itself beautifully to smaller spaces. It creates such an intense and dramatic feel that elevates a small room that can often feel forgotten...' Read on...

Homes & Gardens: 6 interior design trends are also key fashion trends for 2024 - here's what designers say on the shared trend cycle
Author: Emily Moorman



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